With this single TFG approach, the social dynamics is completely changed to a positive one.

Firstly, the whole society (“ALL”) must exercise better narrative to the two affected stakeholder groups.

To the smokers group, we stop ostracising them (depicted in yellow) because they are merely victims to an earlier era when the system failed to identify the true culprits. The TFG approach does not penalise smokers.

To the identified, 21st Century cohort, we exercise our education sovereignty in inspiring them enough such that they are not even curious about smoking and vaping.

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