Effective tobacco endgame education:
▸ inspires questions about why tobacco receives far less attention relative to other public health problems given the magnitude of the epidemic;
▸ asks students why near eradication and minimal exposure remains the desired standard for other public health problems and not for tobacco;
▸ emphasises exploitative corporate practices as barriers to the tobacco endgame;
▸ draws parallels with other public health end- games achieved as with smallpox and polio;
▸ encourages students to think critically about endgame strategies that have already been proposed and generate new ones for consideration.